Digitalization in the events industry is not only important in terms of efficiency. It also ensures a more competitive positioning compared to others. Millennials only want 3 things: easy, flexible and cheap.
Are you stuck in old ideas?
Coin handling at events has traditionally been slow, conservative and also a bit stuck in old ideas. Coins are not useful for anyone. Certainly not for the event organizer who wants to know where more profit can be made. Data is a goldmine, especially when you look at the spending of visitors. Good analysis and interpretation of data offers valuable opportunities for your business.
Opportunities in your business
- Use financial data to be able to scale down faster and more specifically. Personnel is a major cost item, every additional employee means less turnover.
- Ensure that your visitors go to the bar more often. They do this with a debit card. If you use an app or wearable at your event, drinks are bought less often. These devices can also run on the Moneycomb SalesPoint. But pin only requires the least amount of actions for visitors.
- View your sales in real time, allowing you to quickly and directly anticipate stock.
- By digitizing your finance transaction, you have much more insight into the spending pattern of your visitors. See what is sold en masse in the first hour and use that knowledge in the future.
- Play smartly on opportunities that arise in visitor flows. Think of food, drinks and merchandise as smart diversionary maneuvers.
- Make your transaction less susceptible to fraud. Quickly, easily and directly view on the screens whether a payment has been made. In other words, the Moneycomb SalesPoint offers transparent control over bar staff.
- Because there is no money on the premises, but only in your bank account, you have less worries and no costs for security and cash transport.
- Recognize peaks more quickly and deploy staff accordingly, so that the tap can continue to flow and no queues form.
- Your bar is gone within 5 minutes and no hours of counting money. Print a report immediately and view your turnover.
- Make more turnover in the last hour, because visitors do go and get a drink with their debit card in their pocket.
The question is not whether you will digitize. The question is when you will do it. Your event can anticipate the future at a next level, with data-driven knowledge and insights. Our mission is to help your company grow with digital solutions.